4 Part time PhD Programmes in Marketing Studies 2024

The Doctor of Marketing (PhD) objective is to help students prepare for a career in marketing by providing the right tools and knowledge. Also by having a PhD the students can choose to do academic research or teach in their chosen field.

The purpose of the Ph.D. in Marketing Management is to develop applied and highly specialized competencies and practical skills in the acquisition, interpretation, comprehension, and application of marketing management principles. The qualification also intends to make original contributions to the field.

The Marketing and Strategy Section at Cardiff Business School undertakes and publishes innovative and original research on the formulation and implementation of effective market strategies at domestic and international levels. The Section will continue to produce contributions, useful to business practitioners, public policy makers and researchers in a wide range of fields.

The goal of the Ph.D. program is to develop outstanding scholars who will become active contributors to marketing knowledge and will go on to secure academic jobs at top international universities. In keeping with this spirit, several of our students have published papers in top research journals while in the programme.